Applied Research Method Essay Example | Topics and Well Written Essays - 2500 words

Applied Research Method - Essay Example Furthermore, leaders of these organizations must be able to keep the reputation of their country in mind and expand their knowledge about other countries, so they are able to effectively market to individuals in these countries, as well as in their own (Thomas, Pollock, and Gorman, 1999). Leaders in these companies must see to it that their products and services are of the highest quality. High quality products and services will insure that these companies take the lead in their respective industries. In addition to all of this, it is imperative that company leaders motivate their workers and give them incentives to work hard because hard workers will insure the success and long-term stability of the company. Properly educating workers is also helpful in that this enables companies to develop the means that they need for optimal competitiveness (Petrick, Fall, Scherer, Brodzinski, and Quinn, 1999). In addition to the need to possess these particular skills, leaders of multinational o rganizations must use the resource-based view of the firm along with the theory of competence-based competition. According to an article found in the British Journal of Management, â€Å"The resource-based view of the firm and the theory of competence-based competition can be used in answering basic questions regarding competition and rivalry† (Thomas and Pollock, 1999). It is crucial that such questions be answered if companies want to stay ahead of their competition and remain successful for years to come. There are four multinational companies that we will discuss that made use of all of these skills. As a result, they are very successful today, and they enjoy a reputation of being the lead in their respective industries. There are case studies that prove this to be fact. First, we will look at Capston-Whites Document Management and Production Services (CW). CW is a company that provides products and